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Auto Italia - Italian Car Day

  • Date May 5, 2018
  • Time 8:30a.m. - 5:00p.m.
  • Suitable for Everyone

One of the biggest events of the year at Brooklands celebrating the UK’s obsession with all things Italian. This will be Auto Italia’s 33rd Spring Gathering - the UK’s first and finest all-Italian car event. Expect the site to be bursting with all types of Italian cars (and a few motorbikes).

Test Hill demonstration will be taking place, in addition to action on the Mercedes-Benz World circuit. In previous years there have been over 200 Ferraris alone! This year there will be just as much to see and do, including many trade and club stands so come early, bring your camera and plan the whole day at Brooklands!

Highlights on the day include a live demonstration of a rare 1955 Maserati A6G Zagato, a Lancia Stratos Group 4 Rally car and a Intermeccanica Indra, built by Construzione Automobili Intermeccanica, this very rare car is powered by an Chevrolet 350 V8 engine.

Auto Italia - Italian Car Day 2018: Event Guide

  • Auto Italia is one of our biggest events of the year, it will be a fabulous fest celebrating the best of the Italian Automotive industry. The site will be extremely busy on the day, so whilst we have implemented extra entrance points to speed up the entry process, there will undoubtedly be queues to get in.

Top Tip: Make sure you have your ticket or exact money ready at the gate, it will help us get everyone on site quicker.

  • As the site and public parking spaces fill up we will be redirecting people to additional parking areas. Please be ready to follow the directions of marshals and keep an eye on signage as you approach the site. For more information on parking areas please read the Getting Here section.
  • This year we have additional catering outlets on site so check out the list below. There may still be queues, especially around lunchtime.

Top Tip: All our catering outlets are marked on the event map and timetable which can be picked up FREE at all the entry points and on site.

Ticket Information

This is a premium event with prices as follows:

On the Day

Adults £19

Seniors/Students £17

Family (2 adults and up to 3 children) £47

Children (5-16) £8

BTM & LBPT members £5.50

Advance Tickets

Advance tickets are no longer available. Please note that advance tickets do not guarantee that there will be space on the Museum site.

There is no surcharge for Club Level members and children of Family members.


Brooklands Museum events@brooklandsmuseum.com 01932 857381

Getting Here

Italian cars & motorcycles should enter the Museum site via the Campbell Gate off the B374, please follow the yellow temporary parking signs on the local roads to guide you to the right place. If the Museum site is full, Italian cars will be re-directed to public parking areas, which are in The Heights off Wellington Way with overflow parking in the Community Park if required with park and ride buses - please follow event signage.

Drivers of Alfa Romeos and Abarth cars now have their own dedicated entry gate which leads into the parking area in the top of The Heights, adjacent to the Museum. Please follow the temporary yellow parking direction signs to find this area. They will be labelled “Alfa Romeo & Abarth Cars” with direction arrows to show you which way to go. (If you are driving an Alfa Romeo or an Abarth with ground clearance of less than 125mm, you might want to consider coming in via the Campbell Gate, where you will then be directed to The Heights parking area via our new flat access area.)

Parking for those in non-Italian cars is in The Heights off Wellington Way with overflow parking in the Community Park if required with park and ride buses - please follow event signage.

Admission Policy

Assistance dogs only are admitted on site. Children 16 and under must be accompanied by an adult. For full visitor guidelines please click here

Auto italia Test hill pantera.jpg


The timetable is as follows:

08:30Gates open
09:30Museum displays and aircraft open
11:00Briefing for participants in Mercedes-Benz World track session
12:00-13:00Mercedes-Benz World track demonstrations

Drivers sign-on for Test Hill
14:00Test Hill ascents briefing session
14:45-15:30Test Hill sessions
17:00Event and Museum closed
Auto Italia Catering photo.jpg

Auto Italia Food and Drink

Wellington Arms – outside the Vickers Suite 10am-4pm
Pizzas, Italian salad bar, hot drinks

Sunbeam Café 7.30am-5pm (Hot food available until 2.30pm)
Breakfast served until 11am, hot and cold lunches, cakes, drinks and ice cream

Railton Bistro & Brooklands Bar 11am-4pm
Lunchtime resturant menu - pre-booking available

Brooklands Grill 9.30am-4pm
Pastries, breakfast bacon and sausage rolls served until 11am, burgers, hot dogs and drinks

Shell Pagoda Ice Cream Parlour 10am-4pm
Coffee, Cakes, Waffles & Judes Ice Cream

Coffee and Snacks Van – Press Hut 7.30am-5pm

Steering Wheel, getting here.jpg

Plan Your Visit

Getting Here